副总经理 | Vice GM
上海罗森便利有限公司 | Shanghai Lawson, Inc.
He has been VP of Shanghai Lawson for almost three years since January 2015 onwards.
He has more than 30 years expertise. He is the one of the first senior marketing professional pioneering marketing practices on FMCG, retail, F&B chain restaurants and MNC trading of course has gained much experience respectively. Thanks for decade years long experience in leading FMCG companies and his dedicated many years on CVS industry solid experience. Larry HE is good command on business run and strategies planning, and indeed has rich hands-on specifically on branding, market expansion, marketing push and pull, quality assurance& business risk management, media PR and Government liaison etc.
He has been graduated from Mechanical Engineering of Shanghai Jiaotong University in 1986 and afterwards he has been graduated from MBA of The University of Liverpool UK in 1999.